Originally from Jamaica, Lisa McDonald moved to Snellville nine years ago because of her husband's job.
Before Snellville, they lived in Toronto.
“From Jamaica to Toronto was a huge adjustment in terms of the climate,” she said. “As much as I loved Toronto, I like the quiet here. It's very family oriented, and there are lots of business opportunities.”
As the owner of MyTrueBiz.com, a graphic design company, McDonald has the opportunity to work on everything she loves. It's a combination of marketing, technology and business organization. From website development to tech support, she covers a wide array of things related to business execution. She started the company in 2005, after she had her second child.
“I started doing business cards for a few friends,” she said, “and from there word just spread. I got more and more busy.”
Her 9-year-old daughter now shows an early entrepreneurial spirit. It is that very spirit that inspired her to begin a summer camp for aspiring young entrepreneurs.
The camp is a collaboration with Youth Business Academy founder Karrimah Muhammad, and it is similar to an annual conference that she has put together for prospective and current business owners.
During the conference for adults, she brings in speakers who teach participants how to start and operate their own businesses, and who address different topics like social media and technology.
The camps will offer a similar experience.
There will be two different camps. The first, called Kidpreneurs, will be held at the . Children ages 7-11 will learn how to brainstorm business ideas, write a one-page business plan, participate in group activities and design logos.
TeenPreneurs is for ages 12-18 and will be held at Georgia Piedmont Technical College. Here, teens will learn business etiquette, public speaking skills and leadership skills that will help them through their entire lives.
Open house will be held this Saturday, June 23. There will be face painting, balloons and games as well as an introduction to the classes.
As a certified meeting professional, commonly known as an event planner, McDonald enjoys all aspects of this camp. She will focus primarily on working with teens.
Along with teaching business skills, McDonald is passionate about adult literacy.
“I think that once you can read,” she said, “you have the possibility to do so much more. The sky is the limit.”